VISION:
To establish the Magazine as the most read, sought after and circulated Business Magazine, while maintaining the highest Standards of Ethics, Impartiality and updated knowledge adopting a Holistic Approach

MISSION:
To inspire, motivate and guide students and practicing professionals of Management through dissemination of proven evolving trends of Management Principles and Practices through Industry-Academia Interface.

GOALS:
A) To identify and bridge the gaps between Academic Inputs and Industry requirements through Case Studies.
B) To focus on effective tools of Management used in Industry and map them on to the corresponding Theories of Management.
C) To monitor the changing Business Environment and adequately equip prospective Entrepreneurs to straregise accordingly
E) To serve as a meeting place for students and professionals wishing to exchange ideas and / or project their achievements/ ideas in different areas of Management